Information Technology (IT) as an industry has come of age in India and beyond. Comprising of operational projects including but not limited to consulting, software design / development / deployment, analytics, hardware, automation, web development, app development, outsourcing and more, IT itself spearheads technology as far as its adoption rates vis-à-vis other industries are concerned. And yet, IT too is in a constant need to analyse, review, innovate and re-engineer its processes and operations. While IT players have many tech-experts as their very employees, the role of an external technology consultant can never be played by them. There is always something or the other that can only catch the eye of your consulting partner, who’d diagnose the business situation and advise you to get rid of that bottleneck or tap that waiting opportunity in a professional manner.

Salesforce is a leading cloud-based-CRM platform that lets IT firms automate their key processes and streamline their operations across functions, so that employees and customers can work in a seamless manner on a daily basis. The IT cloud suite of a good CRM platform lets IT players build strong relationships with their customers and carry them into the future in a mutually beneficial and long-lasting manner. We take a look at how IT firms across the globe can leverage Salesforce clouds to gain higher returns on their technology investments and achieve higher agility, quality, innovation, productivity, efficiency and effectiveness, irrespective of their age, size, scale, structure, culture and more. We’ll also see how such firms can make the most out of their CRM-on-cloud implementations with the help of their technology consulting partner.

First and the foremost, Salesforce for IT lets firms build apps and software that delight their customers and boost employee productivity. Effectively, it lets IT companies manage their customer base in the most ideal and lucid manner, as customer loyalty, retention, recommendation and referral get going. Not just your customers, your employees too stand benefited in a multi-faceted manner. A good CRM-on-cloud makes its employee users work faster, smarter, more productively and in a more motivated and engaged manner. It also allows IT professionals to serve their customers in the most genuine and effective ways, bringing delight and long-lasting relationships. Also, your technology consulting partner gathers your specific technology requirement in the context of your IT business, diagnoses your existing business situation, identifies bottlenecks as well as opportunities, frames a plan to address them through CRM implementation, drives an enterprise-wide implementation and follows it up with user adoption, regular integrations, updates and upgrades.

As such, a combination of right CRM and right consulting partner can work wonders for your IT business. Even IT firms have dedicated sales, marketing and service functions, and Salesforce integrates all of them with a single view of the customer across your organization. Effectively, you and your employees are able to innovate faster upon customer requirements and organizational initiatives in a matter of a few clicks or short code. And within your employees and teams, a good cloud suite empowers them to do more and work better by creating a single, customizable user experience that fosters enterprise-wide collaboration and boosts productivity of every business contributor.

While you delight your customers with the apps and the software they love, CRM for IT also allows leaders to deliver engaging, personalized experiences to their customers that delights them at every touch point. As a result, you see your customer satisfaction and net promoter scores touch all-time highs, and you win repeat business, added business as well as new business for your organization. No doubt, in such a case, your brand experiences a massive boost while your market reputation too increases manifold, as you gain a clear edge over your competitors. Salesforce allows to build your whole business on its customer success platform offered to you, and your technology consulting partner ensures that you realize the complete book value of CRM in the form of face value. 

All in all, Salesforce cloud suite is a must-have technology platform for any IT organization irrespective of their specific nature of IT business and in order to maximize ROI, delight the customer, engage employees and impact top-line and bottom-line numbers in a more-than-positive manner. Salesforce.com is a premier CRM-on-cloud platform-based solutions provider that has immense experience in serving the technological needs of organizations across industries and across the globe. Its deep expertise in helping IT firms derive value out of investment in technology speaks volumes about its utility, popularity and significance as a preferred CRM-on-cloud for IT players.

ABSYZ is a tenured Salesforce consulting and implementation partner that holds significant experience in helping organizations leverage the power of CRM to maximize business benefits. Its cloud expertise in IT industry is worth-a-mention, and its IT clientele stands testimony to its achievements in the world of Information Technology.

To learn more about how ABSYZ can help your IT business gain advantage out of your planned technology investment and budget, contact us.