Salesforce Data Cloud Services
Reach Genuine 360-Degree Customer Insight, Enabling Personalized, Scalable Engagement with ABSYZ’s Salesforce Data Cloud Services
Experience Salesforce Data Cloud services
in a way you've never imagined
Map Data into a User-Friendly Model:
- Speed & Scale : Quickly ingest data from Salesforce C360 using pre-built data bundles.
- Transform : Prepare and clean your data using a library of transformation functions.
- Customization :Access out-of-the-box standard data models based on the Salesforce Information Model or create your own custom models.
Identity Resolution and Profile Curation
- Resolve Known Identity : Use various attributes such as email, phone number, first name, last name, or custom identifiers to match and resolve identities.
- Data Reconciliation : Define rules for merging data into unified profiles, considering factors like last updated, source priority, etc.
- Data Integration : Connect data from Salesforce Sales, Service, and Commerce Clouds into unified profiles.
Segment and Activate
- Self-Service Segmentation : Easily create and manage segments for individuals, households, and accounts.
- On-the-fly Aggregation : Use Einstein AI to perform real-time segment analytics and create segments on the fly.
- Personalization :Activate these segments across various direct and advertising channels, enabling personalization and optimizing content and actions for engagement.
Analyze and Understand
- Insights : Define and analyze multi-dimensional metrics like Customer Lifetime Value (LTV), Customer Satisfaction (CSAT), Recency, Frequency, Monetary (RFM), and more at the profile or audience level to gain a deeper understanding of your customers.
- Tableau Connector : Leverage the unified profile data and insights from audiences in Tableau for in-depth analysis and better campaign management.
- Data Query API : Use the Data Query API to extract aggregated profile data and integrate it with various systems and channels both inside and outside of Salesforce for richer analysis and reporting.
Product Modules for the Salesforce
Data Cloud
Data Ingestion and Transformation
Streamline data intake with built-in bundles for rapid ingestion from Salesforce C360. Clean and enhance your data using a wide array of transformation functions, ensuring data quality and readiness for advanced analytics and marketing campaigns.
Identity Resolution and Profile Curation
Achieve a 360-degree view of your customers by resolving known identities using email, phone, and other identifiers. Craft unified customer profiles by reconciling data from various sources, including Sales, Service, and Commerce Clouds, enhancing personalization and marketing precision.
Segmentation and Activation
Easily create segments for Individuals, Households, and Accounts, fostering precision and agility in your marketing efforts. Leverage on-the-fly aggregation and intelligent analytics powered by Einstein AI to personalize content across all channels, delivering optimal customer experiences and higher engagement.
Data Analysis and Insights
Gain actionable insights by defining multi-dimensional metrics such as LTV and CSAT at both individual and audience levels. Seamlessly integrate your data with Tableau for comprehensive data exploration and use the Data Query API to extract and analyze aggregated profile data for rich, data-driven decision-making.
Transform Your Business Today with Salesforce Data Cloud Services. Explore the Future of Customer Engagement and Data Insights. Contact us to get started!
ABSYZ Leverages Salesforce Data Cloud
with These
Products / Industry Applications
Data Ingestion and Transformation
- Efficient Data Handling :This module enables organizations to efficiently collect and prepare data from diverse sources, saving time and resources in data processing.
- Data Quality : It ensures data quality and consistency, reducing errors and improving the accuracy of customer profiles, which is crucial for informed decision-making.
- Quick Insights :Rapid data ingestion allows organizations to gain insights from their data more quickly, enabling faster response to changing market conditions.
Identity Resolution and Profile Curation
- Holistic Customer View : This module helps in creating complete and accurate customer profiles, which are essential for understanding and serving customers effectively.
- Personalization : Accurate identity resolution facilitates personalized marketing, improving customer engagement and loyalty.
- Security : Resolving known identities assists in fraud detection and prevention, enhancing security and trust in various industries.
Segmentation and Activation
- Targeted Marketing : Effective segmentation and activation allow organizations to deliver highly targeted marketing campaigns, which can lead to higher conversion rates and sales.
- Customer Engagement : Personalized messages and offers through segmentation improve customer engagement and satisfaction, leading to increased customer retention.
- Operational Efficiency : It streamlines marketing and communication efforts, saving time and resources while delivering better results.
Data Analysis and Insights
- Informed Decision-Making : Data analysis provides valuable insights into customer behavior and trends, empowering organizations to make data-driven decisions and adapt their strategies.
- Optimization : It enables organizations to optimize their operations, products, and services based on the insights gained from customer data.
- Competitive Advantage : The ability to gain deeper insights can provide a competitive edge in understanding customer needs and market dynamics.